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Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 27 May 2022, 14:18
by Ruthless-RKO
Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

EXCLUSIVE: Global sports streaming outfit DAZN is to make around 50 redundancies in its London headquarters, Deadline can reveal.

Staff in the Hammersmith, West London HQ have been told in the past couple of hours, Deadline understands, and a four-week redundancy process has been kickstarted, with around 50 roles set to potentially be closed.

The number represents around 5% of the UK workforce, most of whom work in London, and 2% of the global workforce of just over 2,500.

While London is where DAZN launched, it is understood that the decision is driven by the outfit’s decision to decentralize and focus on other growth regions such as Spain, Italy and Germany.

Around 50 people are conversely being hired in the Spanish office ahead of the launch of next season’s La Liga football competition and senior leaders have been sought across the growth markets in the past few months. Even with the UK redundancies, the non-UK hirings therefore mean there could be a net hiring gain by the end of the year across the entire business.

DAZN was launched in 2016 as a punchy start-up and has moved swiftly, snapping up sports rights across multiple territories and rolling out to 200 countries worldwide including the U.S., Italy, Spain, Brazil and Japan over the past few years.

The company, which is run by CEO Shay Segev and counts former Disney exec Kevin Mayer as chair, now has rights in major territories to European football, Spain’s La Liga, multiple basketball leagues, eSports and tennis, amongst others.

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 27 May 2022, 14:24
by rd350lc
Not really surprised tbh .
Sad for the poor buggers that work there but you can see a lot more of this happening in the current climate .

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 27 May 2022, 15:14
by KiwiRider
Wonder if they give the option of transfer?
If there are 50 hirings in Spain, I'm sure some from the London office might like to transfer..

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 27 May 2022, 15:39
by mickey1975
I've always thought they were based in Leeds. Big offices there.

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 27 May 2022, 17:16
by jimmystone
mickey1975 wrote: 27 May 2022, 15:39 I've always thought they were based in Leeds. Big offices there.
Approximately 350 of their roughly 1000 UK staff are in Leeds, mate.

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 27 May 2022, 17:42
by Boxerbeetle
Would be interesting to know what sort of roles were being cut.

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 28 May 2022, 02:57
by garethhop
They’ve given up on the UK for now.

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 28 May 2022, 03:01
by daz74
it’s 5% of the UK workforce, let’s not over react, it’s more cost effective to employ those staff from another location, pure business decision

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 28 May 2022, 03:45
by maverick23
It’s hard to know what this actually means. It’s a small % of the workforce and it’s not particularly clear whether the roles going are U.K. specific or group/global roles.

Given the challenges they’ll be experiencing (as will most companies) in higher costs and reduced demand with consumers having less disposable income it makes complete sense why they’ll be looking to trim some roles where they can.

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 28 May 2022, 04:09
by garethhop
daz74 wrote: 28 May 2022, 03:01 it’s 5% of the UK workforce, let’s not over react, it’s more cost effective to employ those staff from another location, pure business decision
They keeping you on there pal?

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 28 May 2022, 04:09
by gregregegg
Cutting 5% at this point dosent mean much till you see details. As a business becomes more established it should become more efficient, so in theory there profits could increase at the same time as redundencys.

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 28 May 2022, 11:07
by daz74
garethhop wrote: 28 May 2022, 04:09
daz74 wrote: 28 May 2022, 03:01 it’s 5% of the UK workforce, let’s not over react, it’s more cost effective to employ those staff from another location, pure business decision
They keeping you on there pal?
LOL
I would love to work in the boxing industry, beats the bureaucracy of the NHS which currently pays my bills !

Re: Layoffs At DAZN; Around 50 To Be Made Redundant In London HQ

Posted: 28 May 2022, 11:58
by joshj909
Weirdly enough they have also been recruiting for quite a lot of jobs. Couldn't tell you how many but they crop up on LinkedIn constantly.