Amir Khan signs broadcast deal with MTV for Super Fight League

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Ruthless-RKO
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Amir Khan signs broadcast deal with MTV for Super Fight League

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MTV, India’s No. 1 youth brand will be bringing the second season of Super Fight League (SFL) to India.

The SFL is the world’s first and only mixed martial arts (MMA) league promoted by British businessman and sports enthusiast Bill Dosanjh and British professional boxer and two-time world champion Amir Khan.

With a vision to cement MMA’s position as a mainstream sport with mass appeal across the global sports fraternity, MTV has acquired the exclusive broadcast and digital rights for MTV Super Fight League 2018 across India. MTV Super Fight League will be exclusively aired on MTV from February 2018 onwards.

Having accumulated over 100 million views in 5 years across 67 live televised events, SFL is ranked as the third biggest MMA brand in the world. MMA is the second most viewed sport in India after cricket and the fastest growing combat sport in the world. The franchise-based league that is being organized in association with the All-India Martial Arts Association (AIMMAA) will consist of 96 fighters spread across 8 teams all competing for prize money of INR 4 Crores.

http://www.worldboxingnews.net/2017/12/ ... ght-league
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