ironbeard wrote: ↑19 Jan 2022, 16:23Piss poor promotion can be interpreted (like most anything else) in more than one way. The race angle is a shameless marketing ploy, imo, though definitely effective.
Since Crawford signed his contract extension with Top Rank in 2018, his audience viewing figures for non-PPV events have been on a downward trajectory.
In stark contrast, Vasyl Lomachenko's viewing figures have increased over the same timeframe (i.e. since 2018)... and he had the same promoter and network that Crawford used.
Therefore, you have two fighters working with the same promoter and same network. One of them seems to be growing in popularity, whereas the other appears to be losing their audience.
Only one of these guys refuses to compete unless he receives his guaranteed minimum purse, with the same individual, despite being a native English speaker, reluctant to engage with the media.
Which person am I referring to? And if the same team and network are handling both men, then please explain the reason for the discrepancies in their audience viewing figures and corresponding trend trajectories?
The bottom line: Terence Crawford signed his contract extension with Top Rank in 2018, because he preferred the paycheque over sporting legacy, since there weren’t any decent welterweights in Bob Arum’s stable back then.
Even though that business decision was very profitable for Crawford, because he ended up receiving $21.8m from that deal, he must have known (like everyone else) about the consequences of not making the jump to the PBC back then.
In my mind, Terence Crawford is currently doing an excellent impression of Ali G:
"Is it because I is black?!?"