It’s not that simple. The BbC are a lot tighter on advertising than Sky and your way off thinking boxing could get more than 7.4m based on BBC’s likely budget.Coco wrote: ↑19 Jul 2025, 10:51While the BBC won't pay anywhere near sky money, it is still an opportunity to maximise revenue elsewhere, obviously ticket sales but also sponsorship, from the ring apron to tattoos on the fighters back!maverick23 wrote: ↑19 Jul 2025, 03:49 The more boxing on terrestrial tv the better but we all know the BBC won’t be paying much. Shalom will need to work hard to push the shows because the BBC won’t offer close to the same publicity that Sky do.
The only way I can see this working for Boxxer and their stable is if the BBC shows are used for their lower level fighters and it’s supplemented by shows on Sky still. Small number of fights on a show with the BBC and headlined by something like a British title. Then 6 shows or something on Sky with bigger names and budgets.
If women's football can get 7.4 million, a good promoter should do more
It’s unlikely the BBc will show live boxing before 9.30/10pm and it won’t get close to the same pre publicity that the women’s quarter final received.