You make a fair point. I don't necessarily think the increased viewing figures on ITV will necessarily lead to Frampton being a bigger name than if they were to fight on Sky - it certainly hasn't done the likes of Froch, Brook and, more recently, Joshua any harm, nor Ricky Hatton for that matter.freddydoesdallas wrote:Possibly not but if they are that confident in Frampton beating Quigg then maybe they are happy to take a lesser purse for this one knowing that the hype and fight for this on ITV will turn Frampton into the biggest star in British boxing since Hatton and then there is serious coin to be made.
Obviously, in this one-off scenario he could make a mint but longer term he will be a famous fella in N.Ireland but not a household name in the UK as a whole. If it was on ITV, my gran would be talking to me about the fight and how nice a fella he is
Don't underestimate the power of the Sky hype machine