BOXXER & Sky

thenamesnevers
Bantamweight
Posts: 89
Joined: 15 Feb 2022, 06:36

Re: BOXXER & Sky

Post by thenamesnevers »

stujones wrote: 14 Feb 2023, 07:32
thenamesnevers wrote: 14 Feb 2023, 07:12 Sky and Boxxer have done a terrible job in raising the profile of their fighters. Hearn used to be everywhere with his fighters. Bar Okollie and Riakphore a few weeks ago, where have we seen the likes of Whittaker, Frazier, Dubois, Catterall etc?

They spunked their load on Brook vs Khan and haven't capitalised.
To be fair, I think the boxing demographic has changed...We care about the likes of Whittaker, Caterall etc... but does the average lay fan? I think Eddie is experiencing something similar as most of his interviews now are about Connor or AJ....what is happening with Campbell Hatton as an example. I think bringing on new fighters to be stars is trickier than it used to be.
Agreed. Eddie was doing a brilliant job in hyping up Benn before the pregnancy and is doing his best to build interest around AJ's return and Taylor fight. He making more noise than Shalom despite not having the backing of Sky.
maverick23
Cruiserweight
Posts: 10375
Joined: 26 Feb 2011, 18:20

Re: BOXXER & Sky

Post by maverick23 »

thenamesnevers wrote: 14 Feb 2023, 07:44
stujones wrote: 14 Feb 2023, 07:32
thenamesnevers wrote: 14 Feb 2023, 07:12 Sky and Boxxer have done a terrible job in raising the profile of their fighters. Hearn used to be everywhere with his fighters. Bar Okollie and Riakphore a few weeks ago, where have we seen the likes of Whittaker, Frazier, Dubois, Catterall etc?

They spunked their load on Brook vs Khan and haven't capitalised.
To be fair, I think the boxing demographic has changed...We care about the likes of Whittaker, Caterall etc... but does the average lay fan? I think Eddie is experiencing something similar as most of his interviews now are about Connor or AJ....what is happening with Campbell Hatton as an example. I think bringing on new fighters to be stars is trickier than it used to be.
Agreed. Eddie was doing a brilliant job in hyping up Benn before the pregnancy and is doing his best to build interest around AJ's return and Taylor fight. He making more noise than Shalom despite not having the backing of Sky.
He is but he also doesn’t have Sky pushing the fighters on SSN, other TV shows on Sky like Soccer AM, running ads between the football and having Sky push it on social.

All Eddie’s pushing will still not get close to the level of exposure can give it when right behind it. The only time Eddie’s come close since he moved to DAZN was the hype building up to Benn/Eubank.
Rockytony67
Super Middleweight
Posts: 175
Joined: 22 Oct 2012, 13:27

Re: BOXXER & Sky

Post by Rockytony67 »

Ben Whittaker has had a quiet start to his career, wonder what's going on there.
garethhop
Super Middleweight
Posts: 1635
Joined: 16 Dec 2012, 18:00

Re: BOXXER & Sky

Post by garethhop »

Rockytony67 wrote: 14 Feb 2023, 13:46 Ben Whittaker has had a quiet start to his career, wonder what's going on there.
Out injured - it was given as at least 6 or 7 months out.
Rockytony67
Super Middleweight
Posts: 175
Joined: 22 Oct 2012, 13:27

Re: BOXXER & Sky

Post by Rockytony67 »

Cheers thanks for the info :TU:
stujones
Heavyweight
Heavyweight
Posts: 27489
Joined: 29 Aug 2003, 15:08

Re: BOXXER & Sky

Post by stujones »

I think though the issue with Adam Smith is also a factor. If sky are without a head of boxing, then it is an issue of quality control and also Adam was a good person to be involved in the promotion side of things - I always enjoy Adam on the Youtube channels as he is one of the more objective speakers regarding other promotions.
dookus
Heavyweight
Heavyweight
Posts: 4483
Joined: 17 May 2005, 06:00

Re: BOXXER & Sky

Post by dookus »

thenamesnevers wrote: 14 Feb 2023, 07:44
stujones wrote: 14 Feb 2023, 07:32
thenamesnevers wrote: 14 Feb 2023, 07:12 Sky and Boxxer have done a terrible job in raising the profile of their fighters. Hearn used to be everywhere with his fighters. Bar Okollie and Riakphore a few weeks ago, where have we seen the likes of Whittaker, Frazier, Dubois, Catterall etc?

They spunked their load on Brook vs Khan and haven't capitalised.
To be fair, I think the boxing demographic has changed...We care about the likes of Whittaker, Caterall etc... but does the average lay fan? I think Eddie is experiencing something similar as most of his interviews now are about Connor or AJ....what is happening with Campbell Hatton as an example. I think bringing on new fighters to be stars is trickier than it used to be.
Agreed. Eddie was doing a brilliant job in hyping up Benn before the pregnancy
:lol:
maverick23
Cruiserweight
Posts: 10375
Joined: 26 Feb 2011, 18:20

Re: BOXXER & Sky

Post by maverick23 »

stujones wrote: 15 Feb 2023, 10:27 I think though the issue with Adam Smith is also a factor. If sky are without a head of boxing, then it is an issue of quality control and also Adam was a good person to be involved in the promotion side of things - I always enjoy Adam on the Youtube channels as he is one of the more objective speakers regarding other promotions.
Agreed.

It would also help having someone internally at Sky pushing boxing. Getting boxers on the various other Sky shows and getting the boxing promo adds as widely pushed as possible.
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